Report: YouTube Dominates Video More than Google Dominates Search
ReadWriteWeb/Hitwise sez: Report: YouTube Dominates Video More than Google Dominates Search
Traffic analysts Hitwise released new numbers today indicating that while online video sites as a category have seen a 7% drop in traffic year over year since March 2007 – YouTube has seen a remarkable 32% growth in visits during that period. YouTube’s market share in the video sector is now at 73.18%, Hitwise reports.
That’s significantly higher than Google’s all-time market share high-point among search engines. Google saw an all-time high 67% of searches performed in March, also according to Hitwise.
MySpace TV came in second place last month, with just over 9% of visits. Google Video was 3rd at 4%, meaning that the two Google properties combine to hold a staggering 77% marketshare. Hitwise numbers are limited to US internet users and in this case to 68 selected top video websites.

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