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Morgan Stanley 2008 Internet Trends Report, C.R.E.A.M.

by Jamie Wilkinson | May 6, 2008

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The number crunchers put out the March 2008 Internet Trends report a few weeks ago. Lots of love for social networks, “a category which didn’t exist 3 years ago.” Their research is largely compiled from comScore, Forrester, and Pew, all quality.

Some slides we found interesting:

More key points, as digested by TechCrunch

* YouTube + Facebook page views > Google or Yahoo page views (and may be bigger than both combined)
* 6/10 top internet sites are social (youtube, live.com, facebook, hi5, wikipedia, orkut); none were on the list in 2005
* YouTube has 258 million users, 50% visit weekly or more
* >50% of Facebook users log in daily, 95% of Facebook users have used at least one third party application
* Skype revenue is $1.67/user/year, up 9% Y/Y
* 14 million photos uploaded daily on Facebook
* Google + Yahoo = 61% of U.S. Online Ad Revenue
* Google: $4.4b ad revenue in Q4, paid out $1.4 billion to partners
* Yahoo: $1.6 billion in ad revenue in Q4, paid out $429 million to partners


Categories: advertising, money, research, tips
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One comment on “Morgan Stanley 2008 Internet Trends Report, C.R.E.A.M.”

  1. holly:
    5-25-2009 at 4:21 pm #

    you never call me are you mad at me
    holly kozlowski

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