Google Insights more addictive than crack
Google just unveiled Insights for Search, which is like Google Trends on steroids. The world’s most popular search engine just let us loose in their search data playground.
Please, join me in analyzing some of our favorite web celebs:
Julia Allison vs. Kevin Rose. vs. Jimmy Wales vs. Mark Zuckerberg
(worldwide, last 2 years)

Mark on top. Julia a big gainer. Jimmy blew up during the whole corruption/relationship nonsense (I forgot about that). Search traffic for Kevin down over the period?!

interest in Julia Allison by region. Classic Internet famo distribution, heavy on the Anglosphere

interest in Julia Allison by city. Supports the intuition that she is most popular in NYC, her base of operations.

interest in Kevin Rose by city. Supports the intuition that he’s most popular in San Francisco & environs, where he’s based.

interest in Jimmy Wales by region. More international than your average bear.

search terms related to Kevin Rose. Sarah Lane, eh?

rising searches related to Kevin Rose. Funny to see people looking for his accounts, but nothing mindblowing… for now.
This is just the tip of the iceberg, kids. You can invert the search and look at the most popular and rising terms by region, and drill down by category.
Try top searches in New York in the last 30 days
Let the SEO games begin.

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I spent at least 2 hours on it this morning. Addictive, indeed!
(Who knew Japan and Singapore were bigger tumblrs than Americans? http://google.com/insights/search/#cat=&q=tumblr&geo=&date=&clp=&cmpt=q )
damn, i like it!