stats

Google Insights more addictive than crack

Wednesday, August 6th, 2008

Google just unveiled Insights for Search, which is like Google Trends on steroids. The world’s most popular search engine just let us loose in their search data playground. Please, join me in analyzing some of our favorite web celebs: Julia Allison vs. Kevin Rose. vs. Jimmy Wales vs. Mark Zuckerberg (worldwide, last 2 years) Mark [...]

How to Measure Any Website’s Traffic (For Free)

Tuesday, July 29th, 2008

Have you ever wondered exactly who, what, and when people are visiting your website… or your competitors’ websites? Without knowing your audience it’s difficult to make improvements towards your end goal, whether that’s becoming internet famo, selling more widgets, or just getting more page views. Here are a few free analytic tools to help you [...]

A Brief History of Star Wars Kid

Friday, May 23rd, 2008

Andy Baio from Waxy.org published a thorough analysis of his traffic and referral stats from 2003, when he broke Star Wars Kid Ghyslain Raza and the Internet went apeshit. I’ve been digging into my original server logs from the Star Wars Kid debacle, five years after I played a major role in what some say [...]

March online video by the (skewed) numbers

Monday, May 12th, 2008

comScore just put out their March 2008 online video report: “Number of Online Videos Viewed in the U.S. Jumps 13 Percent in March to 11.5 Billion” YouTube clocks in at only 50.9% of unique visitors and 38% of total videos watched, which is a radically different figure than the Hitwise’s “73% market share” number. Seems [...]

Thursday at noon is the best time to post (for social media)

Monday, May 5th, 2008

10,000 popular posts on del.icio.us, Digg, Reddit, and Mixx compared by their AideRSS “Postrank”. AideRSS’s measurements are more or less the aggregate number of Diggs, del.icio.us bookmarks, and Google Blog Search activity for a specific post, which prompts some concern about homophilly within the data set. Either way we are always ecstatic to see people [...]

Alexa “upgrades” ranks, algorithm

Thursday, April 17th, 2008

“The new Alexa rankings” were announced today. “Even better” they say, but there’s zero disclosure of their “new data sources” or any actual methodologies, in contrast to Compete and Comscore.